Category: web development

How to Choose the Right Content Management System (CMS) for Your Website
In today’s digital age, having a strong online presence is crucial for businesses and individuals alike. Whether you’re running a small blog, an e-commerce store, or a corporate website, the right Content Management System (CMS) can make all the difference in how effectively you manage and present your content. If you’re in India and looking for web development services to create or revamp your website, you’ve come to the right place. In this blog, we’ll guide you through the process of selecting the perfect CMS for your web development project.

Why a Good CMS Matters

Before diving into the selection process, let’s understand why a CMS is so vital for your website:
- Ease of Content Management: A CMS makes it simple for you to create, edit, and organize content without needing extensive technical skills. This empowers you to keep your website fresh and up-to-date.
- Customization: Different CMS options offer varying levels of customization, allowing you to tailor your website’s design and functionality to meet your specific needs.
- SEO-Friendliness: Many CMS platforms come equipped with SEO tools and plugins that can boost your website’s search engine rankings.
- Security: A good CMS ensures the security of your website, helping protect it from vulnerabilities and cyberattacks.
- Scalability: As your website grows, you’ll need a CMS that can handle increased traffic and content. A scalable CMS can save you the headache of migrating to a new platform later.
Now, let’s explore the steps to help you make the right CMS choice for your web development project:
1. Define Your Goals and Needs
Start by clearly defining your website’s goals and requirements. Ask yourself the following questions:

What is the primary purpose of your website?

Do you need e-commerce functionality?

Will you be regularly publishing content like blogs or news articles?

How much technical expertise do you or your team have?

Understanding your needs will narrow down your options and make the selection process smoother.
1. Consider Your Budget
Budget plays a crucial role in choosing a CMS. While many CMS platforms are free and open source, others come with licensing fees and additional costs for plugins and themes. Make sure to assess your budget realistically and choose a CMS that aligns with it.
1. Explore Available CMS Options
There are numerous CMS platforms available, each with its own strengths and weaknesses. Some popular options include:
- WordPress: Ideal for bloggers and small to medium-sized businesses, WordPress is user-friendly, highly customizable, and boasts a vast community of developers and plugins.
- Joomla: A robust and flexible CMS, Joomla is suitable for larger websites and offers extensive customization options.
- Drupal: Known for its scalability and security, Drupal is favored by enterprises and organizations with complex websites.
- Magento: If you’re running an e-commerce store, Magento provides powerful features for online retail.
1. Evaluate User-Friendliness
Consider how easy it is to use the CMS. An intuitive interface can save you time and frustration in the long run, especially if you’re not a tech expert.
1. Review Security Features
Security is paramount for any website. Look for CMS platforms that provide regular updates, security patches, and strong user authentication methods to protect your website from threats.
1. Check for Scalability
Think about your website’s future growth. Will the CMS be able to handle increased traffic and content without a hitch? Scalability is essential for long-term success.

Read this blog also: https://www.infocratsweb.com/picking-the-right-programming-language-for-web-development/
1. Examine SEO Capabilities
SEO is crucial for visibility in search engines. Ensure that your chosen CMS offers SEO-friendly features or allows for easy integration with SEO plugins.
1. Seek Mobile Responsiveness
With the increasing use of mobile devices, your website must be mobile-responsive. Ensure that the CMS you choose provides responsive themes and templates.
1. Test Support and Community
A strong community of users and developers can be a lifesaver when you encounter issues. Check for active forums, documentation, and customer support options before finalizing your decision.
1. Consider Additional Services
Finally, if you’re in India and looking for web development services, consider hiring a professional web development agency like ours. We have the expertise to help you select the right CMS, customize it to your needs, and create a stunning website that drives results.
1. Assess Hosting Requirements:
Consider your hosting needs when choosing a CMS. Some CMS platforms have specific hosting requirements, and you’ll want to ensure that your web hosting service in India can accommodate these. Factors to consider include server resources, scalability options, and the ability to handle website traffic effectively. Discuss hosting options with your web development providers in India to ensure seamless integration between your CMS and hosting environment.
1. Content Migration and Data Backup:
When transitioning to a new CMS or revamping an existing website, you’ll likely need to migrate content from your old platform. Make sure the CMS you choose offers smooth content migration tools or services, especially if you have a substantial amount of content. Additionally, prioritize data backup solutions to safeguard your website’s content and settings. Reliable data backup is essential to prevent data loss during updates, security incidents, or technical issues.
1. Evaluate Third-Party Integrations:
Consider the third-party integrations you may require for your website. Whether it’s integrating with payment gateways, social media platforms, email marketing tools, or analytics services, the CMS should support these integrations seamlessly. A CMS that can readily connect with essential web services and tools will enhance the functionality and efficiency of your website. Discuss your integration needs with your web development service provider in India to ensure a smooth implementation process.

In conclusion, choosing the right CMS is a crucial step in the web development process. Take the time to assess your needs, explore your options, and consider factors like budget, user-friendliness, security, scalability, and SEO capabilities. And if you’re in need of web development services, don’t hesitate to hire experts who can bring your vision to life.

Contact us today for your web development project. We’re here to help you make the best choice for your website’s success.

Hire Us for Your Web Development Project today.
October 27, 2023
8 Best Programming Languages for Web Development in 2023

With technology constantly evolving, so is the world of web development. It’s important for developers to stay up-to-date with the latest trends and languages in order to stay ahead of their competition. Here are eight of the best programming languages for web development in 2023:

1. JavaScript – JavaScript remains one of the most popular programming languages for web development due to its versatility and wide range of applications. It allows developers to create interactive websites and dynamic user interfaces, build mobile apps, and much more. It’s also relatively easy to learn which makes it a great choice for beginners as well as experienced developers.

2. HTML & CSS – HTML (HyperText Markup Language) and CSS (Cascading Style Sheets) are the foundation of web development and are essential for creating any type of website. HTML is used to structure websites while CSS is responsible for styling them, making it easy to build modern, aesthetically pleasing websites with minimal effort.

3. Python – Python is a general-purpose programming language that can be used for many different tasks, including web development. It’s versatile and powerful, with a large library of modules that enable developers to accomplish almost anything they set out to do. As an added bonus, Python is also very beginner-friendly so it’s perfect for those just getting started in web development.

4. PHP – PHP (Hypertext Preprocessor) has been around for a while and is still one of the most popular web development languages. It’s easy to use and enables developers to quickly create dynamic websites, with some even using it as a server-side language.

5. Java – Java is an object-oriented programming language that can be used for many different tasks, including web development. It has many powerful features that make it great for building robust applications and its scalability makes it perfect for large projects.

6. C++ – C++ is a high-level programming language that can also be used for web development. Its powerful capabilities allow developers to create complex solutions without having to write hundreds or thousands of lines of code, making it great for creating efficient applications.

7. Ruby – Ruby is a dynamic, open-source programming language that’s popular for web development in India. It allows developers to quickly build powerful solutions and its expansive library of gems makes it easy to add features without having to build them from scratch.

8. Rust – Rust is a relatively new programming language that’s growing in popularity with web developers in Indore due to its performance and scalability. It enables developers to write efficient code that runs faster than other languages, making it great for creating high-performance applications.

No matter what type of project you’re working on or your experience level, one of these eight programming languages is sure to be the right fit for your needs. Mastering any of them will greatly improve your web development skills and help you stay ahead of the curve. So if you’re looking to learn a new language or brush up on an existing one, these are some of the best options in 2023.

Importance of Programming Languages for Web Development

Picking up the right programming languages offers a number of advantages to those in the industry. By learning to use languages like HTML, JavaScript, and CSS, developers can customize websites to meet client needs and preferences more easily than ever before. This capability allows developers to create unique and engaging websites that look good on all platforms and attract more customers or readers. Additionally, these programming languages provide web developers with a better insight into underlying software processes, enabling them to produce robust, feature-rich websites.

Furthermore, understanding coding principles widens the range of possibilities for website designers – from creating dynamic content that is tailored for users’ needs, to helping clients keep up with ever-changing technologies and trends in the digital world. All in all, mastering a variety of programming languages provides immense benefits for web development professionals.

March 22, 2023
Picking The Right Programming Language For Web Development

Programming languages play an important role in the development of web applications. They help to create and manage complex structures by providing a framework for building websites with features such as databases, dynamic content, security layers, and more. Without programming languages, web developers would be limited to manually coding every single line of code and would be unable to keep up with the latest technologies.

Programming languages are used to create the logic and structure of a website, and determine how users interact with it. Different programming languages have different strengths and weaknesses, so web developers must choose the language that best suits their projects. Popular programming languages for web development include HTML, CSS, JavaScript, PHP, Ruby on Rails, and Python. Each language has its own syntax and conventions, so web developers must be familiar with them in order to write code efficiently.

The choice of programming language for a website can have an impact on how quickly it loads, how secure it is, and the performance of complex tasks such as database queries. In addition, certain languages may offer features that can give a website an edge over competitors. For example, JavaScript is often used to create interactive web pages and dynamic user interfaces, while PHP has powerful frameworks for developing robust applications quickly

With so many programming languages out there, it can be difficult to decide which one is right for your web development project. Each language has its own strengths and weaknesses and the decision of which to use should be based on the specific needs of the project. Choosing the best language depends on a few factors: your project goals/needs; the type of platform you’re building for; how comfortable you are with coding; and what resources are available to you.

In this blog post, we’ll explore some common programming languages and how they can best be used in web development projects.

1. HTML is a markup language used in all web projects as it provides a structure for content like text or images. It cannot be used to write dynamic applications, but it is the fundamental building block of any website.

2. CSS (Cascading Style Sheets) is used to style and lay out web content. It can be used to change fonts and colors, add background images, and manipulate animation on a web page. CSS works in tandem with HTML and requires an understanding of both languages to create effective websites.

3. JavaScript is a scripting language that enables you to create interactive elements on your website. It adds dynamic functionality like drop-down menus, pop-up windows, sliders, image galleries, and more without having to reload the page or wait for information from a server.

4. PHP is one of the most popular languages for back-end development — it enables the user to query a database, send emails, encrypt passwords, and more. It’s widely used in content management systems (CMS) like WordPress that power millions of websites.

5. Ruby on Rails is an open-source framework for web development that uses Ruby programming language. The syntax is very intuitive and allows developers to create complex applications quickly without having to write hundreds of lines of code.

Also Read: Top Tools Of Web Development To Know In 2023

6. Python is a general-purpose language used for both front-end and back-end development. It’s known for its ease of use, readability, and powerful libraries which makes it popular among beginners and experienced developers alike.

7. Java is a versatile language used primarily in enterprise applications. The language has been around for over two decades and is widely used in web, mobile, and desktop development.

8. C++ is a powerful language with many capabilities. It’s used to create robust software systems that can handle large amounts of data and process them quickly. C++ is not the best choice for web development, but it might be the right choice if you’re creating an application with complex requirements.

No matter what language you choose, make sure it meets your project goals and fits within your available resources. With so many programming languages to choose from, you should have no problem finding the right one for your project. Good luck!

February 28, 2023
Top Tools Of Web Development To Know In 2023
As a website development company in India, we all know that website development has come a long way since the internet was born. The web developers are no longer in need of power-guzzling or bulky computers in order to build web pages. The fascinating part is that today, the most basic version of a web browser is capable of creating well-functioning as well as user-friendly websites. This can be done by using just a few web development tools as well as programming languages. However, with so many options of web development tools out there, the task of selecting the right software for one’s purpose can feel pretty daunting. In order to help you out with this decision, we have created a list of the top web development tools for the year 2023 that one can use for making the process of web development quicker as well as easier.

Before we dive deep into this list, let us get the basics cleared out first. So, the most basic questions of all, need to be answered; What is a web development tool all about?

Web Development Tool: Also called dev tools, these are applications as well as software that web developers all over, are using to test as well as debug the code and interface of web apps and websites that they create. These kinds of tools help in simplifying as well as streamlining the web development process. This is done for developers even without compromising any part of the performance. Web development tools help the developers, so that they can work with various technologies for creating responsive web designs.

When it comes to responsive web pages, they are known to have the capability of improving the online browsing experience as well as SEO, reduce maintenance efforts and result in lower bounce rates.

To put it in other words, the top tools for web developers are made for helping developers in designing as well as developing websites quickly, easily, and most of all, cost-effectively.

Finally, let’s have a look at the top tools for web developers in 2023.

All you need to remember is that the one-size-fits-all approach will not always guarantee the best results, especially when you are in the process of selecting the right development tools for your unique needs. Therefore, it is advised to make your choice after considering some important factors. These include the client’s goals, their budget, as well as the desired outcomes. Whatever web development tools you choose, they should offer you a significant ROI. They should also provide the developer with ease of use, customization as well as scalability.

Now, have a look at the most popular tools that web developers worldwide are using for their projects. These are some tools that you will need to be familiar with and would mostly use more frequently in your career as a web developer in the year 2023.

Here goes:
- Sublime Text: An awesome open-source editor for code, markup as well as pros, this tool is packed with advanced features and enhancements. It is very popular with web designers. This is because of its slick user interface as well as extensions used for highlighting syntax, code metrics analysis and source file finding. Sublime text gives an array of keyboard shortcuts that help in simultaneous editing as well as provides a quick navigation to symbols, files, and lines. This tool supports many markup languages as well as programming languages.
- Chrome Developer Tools: Imagine that you are able to debug your program in JS or edit your CSS as well as HTML code in real-time while you run performance analysis of your web page! YES, it’s possible! Google’s Chrome Developer Tools allow you to do just that plus a lot more of such cool stuff. These tools are available to you in Chrome and Safari.They are tools that are considered as one of the top tools for web developers for accessing the internals of web apps. Moreover, there is a variety of in-built tools that web developers are offered to use for viewing as well as updating webpage styles and changing the Document Object Model (DOM).
- jQuery: This one is a feature-rich JavaScript library. Web developers find it helpful for including additional functionalities to their websites. It is truly an essential front-end language, and is used for navigating as well as manipulating the HTML DOM tree. Many argue that it is the best JavaScript library and is an excellent tool when it comes to adding plugins, creating animations, or even traversing documents.
Read this also: https://www.infocratsweb.com/7-reasons-to-hire-a-website-development-company/
- Sass: Developers will find that there are a lot of options for SaaS development, whether we talk about tools, libraries, or the frameworks needed to build it. Sass is a robust, mature, as well as stable pre-processing scripting language. It compiles CSS codes and helps in increasing as well as utilizing the functionality of a website’s existing CSS. This can include functions, inheritance, variables, as well as nesting, etc. Saas makes it easy to write codes. These codes are easily maintainable and reduce the need for CSS in the coding process.
- Angular JS: This is a tool that has been developed by Google. It is an open-source web framework. Angular JS allows developers to extend the HTML syntax of their apps. As a result the outcome is a more readable, expressive, as well as easy-to-develop environment. Something which would be impossible to build if it was done with HTML alone. This is why AngularJS is an invaluable skill to have in your toolbox as a front-end developer. This is also why it becomes one of the top tools for web developers for the year 2023.
Apart from these top 5 tools, there are many more in our list, as a website development company in India. They include CodePen, GitHub, Grunt, Apache, WordPress etc. Each of these have their own unique set of qualities.
January 31, 2023
The Most Misunderstood Facts About A Responsive Web Design

The explosion of mobile has to be one of the biggest challenges that is being faced by marketers today. If you see the volume of online traffic as well as the hours that are being spent online, you will notice how mobile has surpassed desktop. This is because the consumers’ preferred method of accessing the web has become through their mobile phones.

A responsive web design also known as RWD is the answer to providing the best experiences across devices. Introduced in 2010, there are many benefits of a responsive web design. For starters, it allows you to take your desktop site and deliver it to any device, in a way that it fits on the screen. This way, users are able to interact without having to zoom or scroll.

As brands evaluate the effectiveness of their responsive experiences, a number of different myths that have been built over the years, have started emerging around responsive web design services. Let’s have a look at some of the top ones in the following list:

1. Responsive Websites Give You More Control

There are many brands, especially the ones that are investing a significant amount of time and capital into building a responsive site in-house, for whom the RWD is representing an opportunity of taking over control of their mobile experiences. Although it does offer more control over the adaption of desktop experiences to mobile screens, responsive designs limit you when it comes to delivering different experiences on desktop as well as mobile. On the other hand, mobile experience optimization gives you the control to provide mobile users with distinct experiences. This is how you can meet their different needs as well as expectations.

2. Responsive Websites Offer an Optimized User Experience

Amongst the many benefits of a responsive web design, one that often comes up is better user experience. RWD undoubtedly provides a better user experience as compared to pinch-and-zoom mobile websites. However, if you think simply avoiding pinching and zooming is enough, you are wrong.

When it comes to the behavior of consumers, it is different on mobile and on desktop. When you go for mobile-specific optimizations, displaying specific content based on location is necessary for effectively engaging your consumers on mobile and for driving higher conversions for your business.

3. Responsive Websites Are A Must for SEO

In the year 2015, the thought of responsive web designs being a must for SEO came back into the spotlight because of Google’s mobile-friendly algorithm update. Adapting the desktop experience to smaller screens with the help of using responsive designs does not enable websites to meet Google’s mobile-friendly criteria.

As a web development company in India, we understand that mobile-friendliness is only the first step when it comes to delivering better mobile experiences. In conclusion to this point, responsive web designs alone are not enough to stay ahead of the curve for the next Google algorithm update that hits you in the coming future.

4. Responsive Websites Mean Faster Load Time

One of the benefits of a responsive web design is that it allows a single URL for a desktop as well as a mobile rather than redirecting to a separate m.dot site when it comes to Google’s mobile search results or from any other website.

Although responsive websites may only be losing microseconds on a redirect, they can become way slower as they are trying to deliver all the same heavy, slow-loading assets as well as HTML content to every device. A study by The Search Agency in 2013 found that the average load time for responsive websites was around 4.8 times more compared to an m.dot site.

Also, a 2014 study in the month of June, done by Keynote and Internet Retailer showed that the average page load time on smartphones for a dozen top retail sites was about 18 seconds. However, ⅔ of the smartphone users out there, expect a website to load in 4 seconds or even less than that.

This means that with responsive design alone, the HTML may go on to render correctly on mobile devices. However, your mobile website is not as fast as it should be. This eventually leads to a dramatic and low conversion rate. Did you know that even a 1-second delay in your page load time can translate into a 7% loss in your conversions?

Therefore, in order to increase your responsive website’s conversion rate and deliver rich as well as fast mobile experiences matching your customers’ expectations, you must apply some unique delivery acceleration techniques that can be built into mobile experience optimization platforms.

5. Responsive Websites Allow You to Create the Best Layouts

One of the great advantages of responsive web design services is that you can adjust the layout of your web design to be different for different screen sizes out there. For example, one can change from a 3-column layout on a larger screen to just a 1-column layout for fitting a narrower mobile screen.

However, the flexibility that you will be having in terms of altering the layout for mobile would be limited. With RWD alone, there is nothing that can really be easily done to move something back to the top of the mobile page. Therefore, while you may be able to optimize the layout to fit well on the screen, it will not be optimized for the mobile user’s context – which is again, the very core to meeting customer expectations.

Hiring a website development company in India, can tell you that there are many benefits of a responsive web design. However, as stated above, these benefits have to be used right, in order to really be fruitful for your business. Just by hiring responsive web design services, you will not see the improvements that you were looking for. Make sure to adapt responsive web design techniques, but only in the full sense that they actually give your business the conversion rates it deserves.

January 6, 2023
7 Reasons To Hire a Website Development Company

Website development is essential for businesses to stay competitive in today’s digital landscape. Having an up-to-date, attractive, and functional website helps you reach your target audience, build credibility, increase visibility online, and provide a positive user experience. It also allows you to showcase your products or services in the best possible way by providing interactive features and giving customers the ability to explore more about what your business has to offer. Additionally, good website design can help boost conversion rates since it makes navigation simpler and easier for visitors. In short, website development can be instrumental in helping you achieve success both online and offline.

With the right website development team on your side, you can create a user-friendly website that meets your business goals. A good web developer will be able to provide you with a comprehensive solution that includes design and content, marketing and SEO services, as well as technical support. They also need to be experienced in coding languages such as HTML and CSS so they can create a customized site tailored to your needs. By working with an experienced web developer, you’ll be able to ensure that your website looks great, works efficiently, and is optimized for online success.

Let’s dive into the advantages of hiring a web development service provider:

1. Expertise: An experienced website development company can help you understand and implement the latest web trends and technologies, meaning your website will be up-to-date with the most recent industry standards. With their in-depth understanding of how to create effective websites, they can identify potential problems that may arise and develop solutions to them quickly and efficiently.

2. Branding: A professional website development company in India has a deep understanding of branding strategies, which are essential for any business looking to establish an online presence. They have extensive experience working with businesses from all industries and know exactly what it takes to make each website unique and successful.

3. Security: A good website developer understands that security is paramount when it comes to building a website. They can help you ensure your site is properly secured and protected against potential threats, including hackers and malware.

4. Optimization: An experienced website development company knows the latest trends in web design and they know how to make sure your website runs smoothly and efficiently. They understand best practices for optimizing code, content, databases, search engine optimization (SEO), and other aspects to keep your site running at its peak performance.

5. Maintenance: Website maintenance is essential in order to keep the functionality of a website up-to-date with the latest industry standards. A reliable web development firm will provide ongoing support and maintenance services, so you’ll never have to worry about any issues arising from outdated software or plugins.

6. Customization: A web development company in India can help you customize your website to meet the needs of your target audience. They will work with you to create a unique design that is tailored to match the look and feel of your brand.

7. Cost-Effective Solutions: Working with a web development company in India can be cost-effective as opposed to hiring an in-house team or freelancer. This is because most web development companies have access to resources, tools, and technologies that allow them to provide quality solutions without breaking the bank. With their expertise, they are able to offer competitive rates for high-quality services that are sure to get you noticed online.

Ultimately, working with a professional website development company is one of the best investments any business can make. Their expertise, knowledge, and resources are invaluable for creating an effective website that will help your business reach its goals. With their help, you’ll be able to create a website that is attractive, secure, and optimized for success. So don’t wait any longer – hire a web development company in India today!

Choose Our Website Development Company!

INFOCRATS has a team of highly experienced professionals who are well-versed in all aspects of web development. Our developers have expertise in working with a wide range of technologies, including HTML, CSS, JavaScript, PHP, MySQL, and many more. We also use cutting-edge technology such as responsive design techniques to ensure that your website looks great on any device and is optimized for search engine rankings.

We understand that each business has unique requirements when it comes to creating an effective website. That’s why we provide personalized solutions tailored to your specific needs – from design to development and beyond. Whether you need a basic informational website or a complex online store, our experienced web developers can help create the perfect solution for you. Additionally, we offer ongoing maintenance services to ensure that your website is always up-to-date and functioning correctly.

At INFOCRATS, we strive to create websites that are visually stunning, user-friendly, and optimized for maximum performance. Our team of dedicated professionals will work with you to ensure the best possible outcome for your project. We understand the importance of having a website that effectively communicates your message and drives sales conversions – which is why we take the time to get it right. So if you’re looking for an experienced website development firm to help make your vision a reality, choose our team today! With us, success is just around the corner.

December 9, 2022
Here’s How a Custom Website Design Can Leverage Your Company
By now we all know that a great web presence is vital to the ability of a business to grow. Your website would serve as the hub that would anchor all of your efforts related to digital marketing. A website is an essential tool that showcases the products or services that a business offers. It also gives the customers a way to learn more about any organization. In the absence of a strong website, customers are more likely to have a hard time figuring out why they should be choosing you for their unique needs.

Here are two main options that a business has to choose between when building a new website for themselves.
1. Custom website
2. Templated website
As you must know, there are various templates for websites available. This makes it easier and effortless to create a new website all on your own. Templates give you a faster as well as more affordable way of developing and launching your business’s new website. However, this leads to one big question; “Should I ever go for custom website design, and would it be worth it?”

You may be baffled to know, that in almost all circumstances the answer to that question is a big fat YES.

In short, the advantage that one receives from a custom web design makes it way easier to connect with customers as well as grow the business. And we all know, that ultimately, this is the very goal of having a website in the first place.

If we talk about the differences between a custom website design and templated website then you see how a custom website is built completely from scratch using code. In contrast, a templated website provides you with a pre-designed site that is based on a specific template.

When going for custom website development in India, your web designer works with you to create an absolutely unique website that would address the special needs of your business and provide an exceptional user experience for the visitors of the website.

This means that you will be maintaining control of every aspect throughout the design process. It would ensure that the finished product is a powerful tool for your business growth.

On the other hand, a templated website gives you the ability to add your own images as well as content to the website. However, this is very limited in the sense that the adjustments that you can make to the design features of the website like navigation, color, and more elements like that are restricted to some level. This hinders the process of delivering a fabulous user experience.

Generally, templated websites are fairly easy to set up. On the other hand, you will be needing the help of an experienced web developer or a digital marketing agency when it comes to building a custom website.

So it all comes down to the question; “how is custom website design superior?”

It is a much more effective tool to grow your business over time. We know that the initial cost may be greater, but the following benefits make website development in India well worth your investment:

– You can convey your brand’s unique value to your customers in the exact way that you want to.

– You can improve your search engine results in a more optimized manner.

– Custom website development allows you to have an easy process of scalability.

– Custom website design would give you a more professional appearance.

When it comes to creating a unique brand value and conveying the same to the customers, it becomes an important component of a strong business. These are the elements that go into your brand:

-the logo of your organization

-the colors that you choose directly affect brand recognition

-the name of your organization

-the fonts that you choose

-the styling choices

-the messaging related to your brand

When it comes to custom web design, your web developer or the digital marketing agency that you have hired has the ability to incorporate all of the above elements into your website.

Not only this, but it will also help you maintain control over the layout which will ultimately ensure that all of these elements are organized on the website in a way that makes them stand out and at the same time cater to your target audience.

However, templated sites are constrained by how the template has been organized. This means that it will significantly limit your capacity to leverage such important brand elements in a way that make them stand out to your target audience. Moreover, your site will have a very similar look and feel compared to the other websites that have been using the same template. For the same reasons, it can become very challenging when you want to convey your unique brand using a templated website.

Also Read: How To Prepare For A New Website?

Elaborating on the second point, custom websites generally do help you in ranking higher on the search engines. When SCO practices are used, it becomes much easier for a website to rank better on search engines. Also, the first-page organic search rankings are imperative to the success of all your digital marketing efforts.

You will be interested in knowing that a study has proved around 80 million keywords, as well as billions of search results, found that approximately 25% of people click the first organic search results they get from Google.

Apart from this, custom websites deliver a better user experience because they’re customized to cater to the unique needs of your target audience. They are also scalable as they will keep growing and meeting your changing needs. Additionally, custom web design can give you a more professional appearance as it is not just coming out of restricted elements of a templated website.

Keeping in mind all of these advantages that a custom website design and development can offer your business, you can be sure that the right decision is to go for customization. However, if you are looking for the ease of templated websites and the restricted use does not bother you, then you could go in that direction as well.
September 30, 2022
7 Ways a Custom Website Designer Can Help Your Business Grow
Paying for a templated website and throwing your company name on it might seem like the easier and cheaper option, but it’s certainly not the smarter choice. A website that doesn’t benefit your business is a waste of money.

In fact, 38 percent of website users will leave if a website is unattractive. Meanwhile, 39 percent will stop engaging if a website takes too long to load.

Instead of wasting your money, stand out from the crowd with custom web development. Want to learn more? Keep reading to discover what is a custom web design and the seven benefits of custom web development.

What is Custom Website Design?

Custom website design can be defined as a process whereby a web designer creates a unique website design specifically for a particular client or business. In most cases, custom website design is created to meet the specific needs and requirements of the client, which may be different from those of other businesses. Custom website design services may also include the incorporation of specific features that are not typically found on other websites.

How can a Custom Website Design help your business?

Custom website design is important for businesses in 2022 for a number of reasons. It can make your site more user-friendly, increase your brand awareness, and improve your search engine ranking. A custom website can also help you attract new customers and keep existing ones coming back for more. With so many businesses online, it is important to have a website that is unique and eye-catching. Custom website design can help you create a website that is truly unique and will grab attention.
1. User-Friendly: One of the most important ways a custom website can help your business is by making it more user-friendly. A well-designed website will be easy to navigate and understand, and users will be able to find what they’re looking for quickly and easily. This can help improve your conversion rates, as users are more likely to purchase from a site that’s easy to use.
2. Increased Brand Awareness: A custom website can also help increase your brand awareness. A well-designed site will reflect your company’s values and give users a positive impression of your business. This can lead to more traffic and higher conversion rates.
3. Improved Search Engine Ranking: More than 50 percent of website traffic comes through a search engine such as Google. A custom website can also improve your search engine ranking. Search engines take into account the design of your site when determining where to rank it in search results. If your site is well-designed and easy to use, it’s more likely to rank higher in search results, which can lead to more traffic and customers.
4. Attract New Customers: A custom website can also help you attract new customers. A well-designed site will make it easy for users to find your business and learn more about what you offer. This can lead to more sales and repeat business.
5. Keep Existing Customers: A custom website can also help you keep existing customers coming back for more. If your site is easy to use and provides valuable information, customers are likely to return to it. This can lead to more sales and repeat business.
6. Boost your Brand: A professional web design company can create a unique website that reflects your brand and helps you stand out from the competition. In addition, a custom website can be designed to appeal to your target audience and provide them with the information they need. With so many benefits, it’s no wonder that more and more businesses are investing in custom web design. If you’re looking to boost your brand, custom web design is a great place to start.
7. Easy to Navigate: A custom website design can help you create a website that is easy to navigate and use. With so many website options out there, it is important to have a website that is easy to use and navigate. Custom website design can help you create a website that is easy to use and navigate, making it more likely that people will stay on your website and use it.
Get Tailored Web Design That Matches Your Brand

Designing a website is not just about putting your company’s name and contact information online. It’s about creating an experience that reflects your brand and engages your customers. That’s why it’s important to work with a web design company that understands your business and can create a custom solution that meets your needs. Look for a company that offers a variety of services, including website development, graphic design, and digital marketing. With the right partner, you can create a website that truly reflects your brand and helps you reach your target audience.

A website design company in India like INFOCRATS can help you create a custom website that is tailored to your specific needs and requirements. By working closely with you, they will be able to understand your vision and create a website that reflects your brand and identity. In addition, a custom website will be designed to meet the unique needs of your target audience, ensuring more business success.
September 23, 2022
How To Prepare For A New Website?

A website is like an online store window – it is the first thing potential customers see when they search for a business or service online. A well-designed website that is easy to navigate and informative can make all the difference in persuading customers to choose your business over the competition. In today’s digital age, website design services in India are more important than ever before. By investing in a high-quality website, you are making a commitment to your customers that you are serious about your business and that you are invested in providing them with the best possible experience. A website is an essential part of any modern business, and website design services in India can help you create a website that truly reflects your brand and meets the needs of your customers.

So, are you in the process of creating a new website for your business? If so, congratulations! A new website is a great way to improve your online presence and reach more customers. However, there are a few things you need to do before launching in order to ensure a successful launch. In this blog post, we will discuss seven things you need to do before your new website goes live.

Before you launch your new website, be sure to:

– Choose the right website development company in India

The company you choose will play a big role in the success of your website, so it is important to take your time and find a reputable and experienced company.

When it comes to choosing a web development company in India, there are a few key considerations that you should keep in mind. First and foremost, you need to make sure that the company has a strong track record of delivering quality results. Once you’ve narrowed down your options to a few companies that meet this criterion, you should then take the time to read online reviews and speak with past clients to get a sense of their working style and overall level of satisfaction. Additionally, it’s important to make sure that the company you choose is able to work within your budget and timeline. By following these simple tips, you can be confident that you’ll find the right web development company for your needs.

– Determine your website’s purpose

Before you start the website development process, it is important to take some time to think about what you want your website to achieve. What are your goals? Who is your target audience? What kind of content will you be featuring? Once you have answers to these questions, you can start the development with a clear vision in mind.

Also, read 4 Ultimate Ways of Securing Your Website!

– Create high-quality content

In today’s digital world, high-quality website content is more important than ever. Your website’s success will depend on the quality of your content. Be sure to create well-written, engaging, and informative content that will appeal to your target audience. If you’re not a strong writer, consider hiring a professional copywriter to help you with this task.

Your website is often the first impression that potential customers or clients will have of your business, so it’s essential that the content is well-written and engaging. Good website content can help to build trust and credibility, and it can also help to boost search engine rankings. In addition, well-crafted content can be a valuable marketing tool, helping to promote your products or services. With so many benefits, it’s clear that investing in high-quality website content can be a wise business decision.

– Choose the right website design

Your website’s design should be professional and visually appealing. It should also be easy to navigate and responsive (look good on all devices). Be sure to work with a professional web designer who can create a custom website design that meets your specific needs.

– Optimize your website for search engines

If you want your website to be successful, you need to make sure it is optimized for search engines like Google. This means using the right keywords, providing quality content, and creating backlinks to your website. If you’re not sure how to do this, consider hiring an SEO expert in Indore to help you.

– Set up website analytics

Before you launch your website, be sure to set up website analytics so you can track your website’s performance. This will allow you to see how many visitors are coming to your site, where they are coming from, and what they are doing on your site. Google Analytics is a free and easy-to-use tool that can be used for this purpose.

– Test your website

Before you launch your website, it is important to test it to ensure everything is working properly. Check all the links, forms, and other features of your site to make sure they are working correctly. It is also a good idea to test your website on different browsers and devices to make sure it looks good and functions properly on all platforms.

By following these seven tips, you can ensure that your new website will be a success!

Do you have any other tips to add? Share them in the comments below!

If you need help with website development or design, contact INFOCRATS Web Solutions, a leading website design, and development company in India. We offer custom web design and development services that are tailored to meet your specific needs and goals. Contact us today to learn more!

August 16, 2022
4 Ultimate Ways of Securing Your Website!

If you own a website then you know that one of the most terrifying things that can happen to you is getting all your work altered or entirely watched out by a hacker.

As a web development company in India, we have seen many breaches and hacks. At this point in time, you might be thinking why would someone come and attack your tiny website. However, it is only a myth that hackers just target big businesses. A report has even found that small businesses have become the victim of a total of 43% of data breaches out there.

The point to be noted here is that whatever amount of hard work you have put into your website, you would want it to be secured. This means that it is highly imperative for everyone to take the required steps in order to protect their website.

As a recognized provider of custom website design services in India, it’s our job to help you with that. This is why we have created an easy four-step list for you to secure your website from hackers.

These steps include a little bit of technicality but many of them are such that you can do them on your own without getting your developer involved.

1. Installing security plug-ins: if you have built your website using a content management system that is CMS then you can enhance your website with security plug-ins. This will ensure that the plug-ins actively prevent any hacking attempts that I made toward your website. All of the main CMS options come along with security plug-ins and the best part is that many of them are free to use.

For WordPress these can include Sucuri, Wordfence, Bulletproof Security and etc. For Magento or they can include Amasty and Watchlog Pro etc. The security extensions for Joomla can include JHacker Watch, Antivirus Website Protection, jomDefender, RSFirewall and etc.

2. Using HTTPS: as a consumer, you probably already know that when you are providing any kind of sensitive information to a website you should look for the green lock image and HTTPS in your browser bar. HTTPS indicates that it is safe to give out any kind of financial information on that particular webpage.

Apart from this, an SSL certificate is crucial as it secures any kind of transfer of data like credit cards, personal data, contact information and etc between the website and the server. Not only has this certificate always been important for any kind of e-commerce website but now it has become more than crucial to have it since Google released a chrome update in 2018. In this update, Google alerts the website visitors if the website lacks an SSL certificate to be installed. So, if you don’t have one your website visitors will move away to another website feeling insecure about using this one.

3. Keeping your website platform as well as software up-to-date: when you use a CMS along with all its useful plug-ins as well as extensions it is a fact that it offers you many benefits but it is also true that it brings a lot of risk in. The primary cause of any kind of website infection is the vulnerabilities in its CMS’ extensible components.

As many of such tools have been created as open-source software programs their code becomes easily accessible to great developers as well as malicious hackers. This means that hackers can pore all over this code and look for any kind of security vulnerabilities that will permit them to take control of your business website and exploit any platform or prescription weakness that they find. The only way to protect your website from such hacking is to make sure that the website, as well as the software, is up-to-date including all the CMS plug-ins, apps, scripts that you have installed, etc. Even as we provide website development we need to make sure of the same.

Also read: Top Programming Languages in 2022 for Web Development

4. Ensuring that the passwords are secure: although this point seems like a simple one, it is a crucial one too. When setting a password we are always tempted into keeping it easy for us to remember. This is also why studies show that 123456 is still one of the most common passwords. This is where you have got to pull yourself up and make that effort of figuring out a truly secure password for your business website.

This means that it should be long, include a mix of special characters, numbers, as well as letters, and it, should not be easy to guess. One of the best tips is never to use something related to your personal information like your birthday or your kid’s name. Because that would mean offering the password on a silver platter to a basic hacker. When you think of secure passwords you need to make sure that it’s not only your password that is secure but everyone else’s passwords who have access to your business website. So make sure that you Institute requirements for all website users which forces them to use a great number of characters and types of characters in their passwords. Holding them to a higher standard of password will eventually pay off.

Although this list was small and simple there are other steps that you can take with the help of your developer to ensure the security of your website. However, if you have not even begun securing your website then these simple steps will ensure to do so. If I told you to think that the steps are also something you cannot do on your own then make sure your developer gets involved and helps you out with the same.

Above all, remember, that even if you make a great website for your business, it will not bring you success, if it is hacked on its way! Therefore, as you make the dream business website, keep ensuring that its security is still intact!

Our goal at InfoCrats is to build the perfect website for your business that reflects your brand value, vision, and culture. To request a quote, fill out our contact form here!

June 16, 2022